This is an intro to a TV program in Brazil that seeks to enhance the culture of Paraíba, a small but strong state in the Northeast full of music, gastronomy and terrific artists.
Animation : : Beethowen Souza Design & Illustration : : Minna Miná Music : : Helio Medeiros Client: : Programa Furdunço - TV UFPB
This project was co-directed by me and Minna Miná. Our idea for this animation was inspired by the name of the program: Furdunço. This is a regional word from the Northeast that can be translated as big mess. We stuck with this idea and developed an entire big mural with some points about the program like music and arts to try to get an organized, but dynamic mess that is enjoyable to watch.
I received a rough cut of the music before starting to animate to establish a rhythm for the animation. The final music came only after the project was finished.