I was invited by Studio ACACA to do some motion design and composition for the main video of LET'S SUMMER, a campaign from HAVAIANAS that won a Silver Lion from Cannes 2019 on Industry Craft Lions category.
Production Company : : AlmapBBDO
Design : : Estúdio Pum
Animation Direction : : ACACA and Bruno Brasil
Frame by Frame : : Bruno Brasil, Rogério Reis, Denise Barbosa, Ulisses Jucá e Pedro Vinicius.
Motion & Composition : : Beethowen Souza and ACACA
This project was a big one, not just because it was important and won an Cannes, but because it was a really, really big campaign with thousand of prints, bottons, pins, stickers and a bunch of others things that it's impossible to count.
And beside the animation that I needed to deal with, I also had the chance to work with compotision. I was responsible to take the frame by frame animation by Bruno Brasil and match them with live action and others animation that I and ACACA created.
I used MOCHA to do tracking & masks, and AFTER EFFECTS to do all the motions and composition.